DANONE is the world leader in the food industry. In Poland we conduct our activities through a group of 4 companies: Danone (fresh dairy products), Żywiec Zdrój (water and soft drinks), NUTRICIA ELN (early life nutrition) as well as NUTRICIA AMN (advanced medical nutrition). What they all have in common is their mission, brands known and valued all around the world and opportunities for career development they offer within a coherent, international group.
Żywiec Zdrój is the leader of bottled water market in Poland . Company offers a wide range of still (Żywiec Zdrój still, Dobrowianka) & sparkling water as well as aquadrinks, based on spring or mineral water. Żywiec Zdrój is a part of DANONE.
Żywiec Zdrój is currently looking for
Senior Brand Manager
Location: Warsaw
for an amazing opportunity of leading Żywiec Zdrój pure water brand - a loved brand on Polish market. Join our team and embrace the challenge to locally develop strategy & execution for our Manifesto Brand.
Żywiec Zdrój is a brand with a purpose. By taking a lead of the pure water team your main mission will be to keep convincing Poles to drink healthier while being on nature side.
Scope of responsibility:
Lead development of short & long term strategy of Żywiec Zdrój pure water.- Be responsible for local execution of our plans in all touchpoints and across target groups.
- Inject value to the brand for consumers by building plans to be relevant & 'first choice' especially to younger target group.
- Supervise development of strategy for building good hydration habits among Polish kids & relevant water portfolio.
- Take an active role in co-creating our eco strategy.
- Partner with other functions to support the development and execution of the category strategy.
- Manage P&L, brand's budget & lead forecast discussions.
Requirements:
- 6+ years of successful experience in consumer marketing within FMCG companies.
- Experience in independent brand management.
- Understanding of financial measures and business planning processes.
- Excellent leadership, influencing & analytical skills.
- Experience in developing TV copies and working on brand positioning will be an advantage.
- Strong business acumen & experience in launching innovations.
- University degree.
- Fluent speaking in English.
Our offer:
- Great career development with multinational, multicultural & CSR oriented company.
- Attractive salary & benefits offer.
- Very dynamic work environment.
Please be informed that only selected candidates will be contacted.
- Apply On Company Site //
- https://jobs.danone.com/job/Warszawa-Senior-Brand-Manager-MZ/507818401
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